Filming
Wine growers' association
01
The challenge
Showcase a partnership with a top sommelier and strengthen the association's image, without falling into conventional advertising talk.
02
Our response
A web-show format: the tasting, conversation about the wines, appellations and possible pairings, to make people want to discover the richness of Loire wines.
03
The production
A staged tasting show with an educational, authentic and enjoyable tone.
04
The deliverables
A brand content video in show format for a wine growers' association.
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